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Google-Ads-AdWords-Client-3.2.1
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/ Google::Ads::AdWords::v201406::ExcludedKeywordSearchParameter

NAME

Google::Ads::AdWords::v201406::ExcludedKeywordSearchParameter

DESCRIPTION

Perl data type class for the XML Schema defined complexType ExcludedKeywordSearchParameter from the namespace https://adwords.google.com/api/adwords/o/v201406.

A {@link SearchParameter} for {@code KEYWORD} {@link IdeaType}s that specifies {@link Keyword}s that should be excluded from the results.<p> The {@link KeywordMatchType} associated with these keywords is used to provide various filtering strategies. For example, the excluded keyword <b>"brand x player"</b> will exclude ideas from the resulting ideas as described by the table below. <table border="1"> <tr style="font-weight: bold;"> <th>Idea</th> <th>{@code BROAD}</th> <th>{@code PHRASE}</th> <th>{@code EXACT}</th> </tr> <tr> <td>brand x player</td> <td>Exclude</td> <td>Exclude</td> <td>Exclude</td> </tr> <tr> <td>blu-ray brand x player</td> <td>Exclude</td> <td>Exclude</td> <td>Include</td> </tr> <tr> <td>brand x dvd player</td> <td>Exclude</td> <td>Include</td> <td>Include</td> </tr> <tr> <td>brand x dvd</td> <td>Include</td> <td>Include</td> <td>Include</td> </tr> </table> <p>This element is supported by following {@link IdeaType}s: KEYWORD. <p>This element is supported by following {@link RequestType}s: IDEAS, STATS.

PROPERTIES

The following properties may be accessed using get_PROPERTY / set_PROPERTY methods:

  • keywords

METHODS

new

Constructor. The following data structure may be passed to new():

AUTHOR

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