/ 
Google-Ads-AdWords-Client-5.8.2
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/ Google::Ads::AdWords::v201809::DynamicSearchAd

NAME

Google::Ads::AdWords::v201809::DynamicSearchAd

DESCRIPTION

Perl data type class for the XML Schema defined complexType DynamicSearchAd from the namespace https://adwords.google.com/api/adwords/cm/v201809.

Represents a dynamic search ad. This ad will have its headline and final URL auto-generated at serving time according to domain name specific information provided by DynamicSearchAdsSetting at the campaign level. <p>Auto-generated fields: headline and final URL.</p> <p>Note: we recommend using the ExpandedDynamicSearchAd type, introduced in v201705, rather than the DynamicSearchAd type.</p> <p><b>Required fields:</b> {@code description1}, {@code description2}, {@code displayUrl}.</p> <p>The tracking URL field must contain at least one of the following placeholder tags (URL parameters):</p> <ul> <li>{unescapedlpurl}</li> <li>{escapedlpurl}</li> <li>{lpurl}</li> <li>{lpurl+2}</li> <li>{lpurl+3}</li> </ul> <ul> <li>{unescapedlpurl} will be replaced with the full landing page URL of the displayed ad. Extra query parameters can be added to the end, e.g.: "{unescapedlpurl}?lang=en".</li> <li>{escapedlpurl} will be replaced with the URL-encoded version of the full landing page URL. This makes it suitable for use as a query parameter value (e.g.: "http://www.3rdpartytracker.com/?lp={escapedlpurl}") but not at the beginning of the URL field.</li> <li>{lpurl} encodes the "?" and "=" of the landing page URL making it suitable for use as a query parameter. If found at the beginning of the URL field, it is replaced by the {unescapedlpurl} value. E.g.: "http://tracking.com/redir.php?tracking=xyz&url={lpurl}".</li> <li>{lpurl+2} and {lpurl+3} will be replaced with the landing page URL escaped two or three times, respectively. This makes it suitable if there is a chain of redirects in the tracking URL.</li> </ul> <p class="note">Note that {@code finalUrls} and {@code finalMobileUrls} cannot be set for dynamic search ads.</p> <p>For more information, see the article <a href="//support.google.com/adwords/answer/2549100">Using dynamic tracking URLs</a>. </p> <span class="constraint AdxEnabled">This is disabled for AdX when it is contained within Operators: ADD, SET.</span>

PROPERTIES

The following properties may be accessed using get_PROPERTY / set_PROPERTY methods:

  • description1

  • description2

METHODS

new

Constructor. The following data structure may be passed to new():

AUTHOR

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